Thursday, December 11, 2014

Speaker Spotlight: Ryan Schulman

Recently, UW-grad and former SBC member Ryan Schulman “came home, just like LeBron James,” to speak about his experiences in the sports industry.

Schulman, a native of Brown Deer, WI, graduated from UW in 2012 with a degree in Marketing and MHR. He currently is working to acquire his master’s degree from Ohio University.

Schulman has an extensive history in the sports business. While a student here, he worked for Wisconsin Event Operations and Guest Services. He also worked as a Wisconsin Marketing Intern. Outside of university involvement, Schulman has worked for Northern Illinois University as an Athletic Development Assistant (which he noted was helpful to diversify his skills at a smaller level school), the Milwaukee Brewers as a Stadium Operations and Consumer Marketing Intern, Ohio University as a Business School Graduate Assistant and Football Student Research Volunteer, as well as the San Diego Sports Consulting Project and University of Kentucky/JMI Sports.

How did Schulman get to where he is today? Networking. He said it’s not simply about giving out a business car. Rather, it’s about cultivation, nurturing and stewarding things over time. Schulman also talked about what he called a “Funnel of Networking.”

·      Business CardsàProfessional Network (who you know)àProfessional Contacts (who knows you)à Confidents (Your Starting Five)

Schulman had a basketball metaphor about “Your Starting Five” and what those need to be in order for you to be to network.

1.     Point Guard
a.     The “floor general” in your life.
b.     Knows what’s going on, and sees the bigger picture for you
c.      Knows when to push the tempo and when to slow things down
2.     Shooting Guard
a.     In the midst of doing big things
b.     High risers
c.      When you need a jolt, he/she is your go-to person
3.     Small Forward
a.     Doesn’t show up in the box score, but does the dirty work
b.     They’re always there when you’re at your best
c.      They support you with perspective
4.     Power Forward
a.     Holds you accountable
b.     Metric based and success is measured by progress
5.     Center
a.     The veteran, they’ve been around the longest for you
b.     Keeps you well grounded
They may not be your best friends, but they bring out the best in you when the time is right. And more than five is alright, because it’s great to have a sixth man. Bottom line, SURROUND YOURSELF WITH GREATNESS.

Schulman went on to touch upon the 3 P’s.
·      Preparation
o   “Separation is in the preparation.”
o   “Failing to prepare is preparing to fail.”
·      Perseverance
o   Pushing through tough times.
·      Purpose
o   Know what you are doing and whom you are doing it for.

Schulman had four main points that he wanted SBC members to takeaway from his speech.

1.     Working in sports is NOT a job, it is a vocation. With a vocation, you have a passion for what you do and you strive to use it and leverage it as a platform to enrich the lives of others.
2.     Wins and losses come and go, but the “grind” of Monday-Friday will always be there.
3.     What’s the point of climbing the ladder if the ladder is leaned up against the wrong wall?
4.     It isn’t about what you want to be doing in 10 years, but rather WHO you want to experiencing, doing and sharing those experiences with!

A HUGE thanks to Ryan for returning home to talk to SBC!!

December 9, 2014: Grainger Hall, UW-Madison

Monday, December 8, 2014

Wisconsin BBA Advice on Breaking into the Sports Industry

Hey SBC members, check out this cool piece of information put together by the Wisconsin School of Business on how to "Break into the Sports Industry." These are some very useful pieces of information, regardless of what major/career path in sports you plan on taking.

Tuesday, November 18, 2014

Speaker Spotlight: Cal Ripken Foundation

Recently on Friday, November 7th, the Cal Ripken Foundation, a non-profit sports organization based in Baltimore, Maryland, met with SBC.  26 people work for the foundation in areas such as Program, Development, Youth Development and Finance in all 50 states, as well as Nicaragua (which the foundation recently expanded to). Cal Ripken Jr. and Bill Ripken, former baseball players, founded the organization in honor of their father, Cal Ripken Sr., who passed away in 2001. Their father had a big impact in his community, as well as baseball as a whole.

The Cal Ripken Foundation offers two programs: Healthy Choices, Healthy Children and Badges for Baseball (which is taught by a police officer). The foundation stresses their idea of “Quickball”—no time for bullying, and no one is going to strike out.  The group also has a #uncommon campaign on social media sites—they want to highlight exceptional people, and encourage them to be the person that thinks differently and outside the box.

Two program coordinators from the foundation, Brooke Austin and Rosina Ciattei Koehn, talked a little bit about their careers, and also gave career advice to the SBC members.

Brooke Austin
Brooke, a graduate of St. Mary’s college in Maryland, had a few main points to get across when it
comes to finding a job. First, she highlighted the simplicity, yet importance of writing personal thank you notes—this goes a long way! Brooke also suggested making a pros and cons list about a job(s) you may be interested in. Her third piece of advice was to conduct “belly to belly business”—talking to people face to face instead of over phone or email. Lastly, Brooke emphasized the need to be persistent in one’s endeavors, and know what you want.

Rosina Ciattei Koehn
Rosina, a graduate of Loyola University in Maryland, had her own words of wisdom for the SBC members. She talked about creating short term and long-term goals (both personal and professional). Rosina also brought up the idea that the sky is the limit—that is, don’t let anything stop you from reaching those personal and professional goals.

Collectively, Brooke and Rosina talked about being prepared to face rejection and just keep going. They stressed that one should take advantage of all opportunities. They said grades matter, but experience matters a lot too, and internships are super important in gaining that experience.

They left us with this closing thought: having an impact on someone else’s life other than your own is an awesome feeling.

Thanks to Brooke and Rosina for talking with SBC about the Cal Ripken Foundation!  

Monday, November 10, 2014

Women's Hockey Social

Come join SBC at the Women's Hockey game Thursday night at 7:00 p.m.!

It's free admission for students, and those in attendance also receive a free t-shirt (while supplies last).

Also, there will be an informational meeting on the Indianapolis Winter Trip prior to the social in 1295 Grainger Hall at 6:00 p.m.

Tuesday, November 4, 2014

Green Bay Packers Fan Club Internship

                                             GREEN BAY PACKERS, INC.

Title:                                      BRAND ENGAGEMENT – FAN CLUBS INTERN

Job Description:               Assist the Fan Clubs with day-to-day responsibilities involved in administering the Packers official fan clubs.
This is a paid, part-time internship including hours during the work week, training camp, and special events. Weekly hours to be determined; 15-20 hours per week.

Timeframe:                        December 2014 – December 2015

Job Responsibilities:
·         Handle customer service for the fan clubs (answer phone calls, emails, letters, message board,             etc.
·         Perform weekly data entry for membership fulfillment.
·         Assist with coordination of yearly fan club events (Jr. Power Pack football clinic, Packers Partners Annual Reception, etc.).
·         Assist with Packers Media Group/Brand Engagement projects.
·         Assist with other miscellaneous tasks including customer service issues (membership questions, usernames/passwords, fulfillment inquiries, etc.) and sending out membership applications and monthly renewal letters.
·         Other duties as assigned.

·         College student or recent graduate with sports/marketing/communication/business emphasis.
·         Computer experience: Microsoft Word and Excel
·         Above average communication and customer service skills.

Supervised by:                  Fan Engagement Specialist
Mailing Address:                    Green Bay Packers
                                                Attn: Human Resources               
                                                1265 Lombardi Avenue
                                                Green Bay, WI 54304     

Deadline:                            Resumes and cover letters must be submitted by November 14, 2014

Thursday, October 16, 2014

Speaker Spotlight: Madison Mallards

Rick Brostowitz and Tyler Isham met with Sports Business Club last Thursday to talk about the Madison Mallards, a local baseball club, and to give their stories and advice about how to break into the sports industry.

Rick Brostowitz is the Season Ticket Sales Manager for the Mallards. In general, he oversees all the ticket sales and helps promote special ticket packages, as well as contact ticket holders to get them to come back to games. Rick is a graduate of UW-Madison, and was actually a member of SBC as well. So far, Rick's professional career has included internships with ESPN Milwaukee, the Lakeshore Chinooks, and now his present position with the Mallards. Rick is known to Mallards fans as "Dancing Rick" due to his dancing antics during ball games. You can watch him perform to "Single Ladies" here.

Tyler Isham is the Assistant General Manager for the Mallards. Tyler is in charge of running corporate services, advertising, marketing, the PR department, and oversees ticket sales as well. Tyler graduated from Beloit College. His professional career so far has included working as a Webcast Intern for the Mallards in the summer of 2011, followed by doing ticket sales for the Mallards, and eventually he moved up to a group sales/manager role. One other aspect of Tyler's job is to find sponsors for the Mallards, call celebrities, find social media promoters, and design bobbleheads and pocket schedules.

Advice from Rick and Tyler:

  • Have intent, work hard, and have a willingness to be there (your job/internship).
  • Everything you do in your career has to have a purpose.
  • When you're in class, in front of speakers, etc., think about how to use those things to better yourself as an individual and have a purpose for doing it.
Mallards Information
The Madison Mallards is a summer collegiate baseball team that plays in the Northwoods League and is composed of college baseball players from schools around the country. During the summer, the Mallards play 72 games in 75 days. Since the players are from different states, they spend their time in Madison living with host families in the area. 
The "Duck Pond"
This is the name of the Mallards stadium. A unique stadium, the Duck Pond offers great seat selection for little cost, making it the #1 spot for corporate/group outings in the city of Madison. There's grass seating, grand stand seating, the Tricor/West Bend Club, and the Duck Blind. The Duck Blind is a social area that, with a ticket to the area, includes all you can eat and drink for the duration of the game. It's very popular amongst the fans (and college kids as you might expect).
The Mallards offer many opportunities for families to come to games for a small price. They offer All-you-can-eat 7-game packs, Ticket and a hat $10 deals, and many more promotions like that. Tyler talked about how the Mallards view themselves as an entertainment company more than a baseball team. The games are very interactive, with fan participatory events occurring almost every inning. One main point that Rick mentioned was that it doesn't matter what age you are, doesn't matter where you sit, any one who comes to these games can have a fun time, and for a cheap price, too. 

Mallards Job Opportunities
  • Hire 27 interns every year.
  • Internships are available in almost every type of field. 
  • Great opportunity to start as a stepping stone for getting into the sports industry
  • Quote from Tyler: "I've never worked harder in an internship, but also never learned so much."
If you have any questions for Rick or Tyler, feel free to contact them!
  • Rick Brostowitz:
  • Tyler Isham: 
Thank you to Ryan and Tyler for taking time out of their schedules to come talk to SBC! 

October 9, 2014: Grainger Hall, UW-Madison

Wednesday, October 8, 2014

Milwaukee Bucks Brand Ambassador


Job Description:  Represent the Bucks on campus in grassroots marketing initiatives to promote our product and recruit fans to attend games.  We are looking to hire 4-6 brand ambassadors per college campus within SE Wisconsin. 
Duties Include:
Ø  Attend campus events including set up and tear down of display booths, handing out promotional materials, data collection, and contest fulfillment
Ø  Promoting student/faculty discount programs by displaying and distributing marketing materials on campus and with nearby businesses. 
Ø  Assist marketing/sales department with development and execution of group sales with campus clubs, organizations, dorms, and faculty groups.
Ø  Assist the Bucks with other marketing initiatives as needed

Ø  College student for 2014-15 school year 
Ø  Energetic, outgoing, personable and willing to interact with fans
Ø  Responsible, dependable, ability to work independently
Ø  Ability to work weekend events and nights as needed
Ø  Marketing / promotions experience a plus
Ø  Sales experience a plus

Email Resumes To:

Monday, October 6, 2014

Green Bay Packers Internship



                Description:  The Sales & Business Development Department is responsible for generating revenue for the Green Bay Packers organization through the sale of corporate sponsorships and premium seating inventory (suites & club seats).

The department is also responsible for managing the relationships with corporate partners and premium seating clients.

Interns will be responsible for assisting the Sales & Business Development staff in day to day operations of the department. This includes, but is not limited to: client / partner relations, inventory management and the planning and execution of special events. 

                Timeframe:   Six (6) months: Mid-January / Early February, 2015 – Mid/Late July, 2015

This is a paid internship and entails 40+ hours during the work week (Monday-Friday). Interns may also be asked to work holidays and weekends as needed.

                     Location:  Internships are offered in the Green Bay and the Milwaukee offices. Please specify what office you would be interested in.

          Responsibilities: -Assist with day-to-day Sales & Business Development administrative needs.
-Prepare Sales & Business Development documents (sales decks, proof of performance, activation plans).
-Assist with correspondences from the Sales & Business Development.
-Assist with client hospitality at events.
-Assist with coordinating, planning and executing special events – including training camp.
-Daily computer work, power point documents, spreadsheets, etc.
-Other duties as assigned.

Qualifications:-Undergraduate degree (junior status minimum) in related field.
-Above average communication skills.
-Actual work experience in marketing, sports marketing or special events outside of classroom work.
-Must be able to work independently and as part of a team.
-Ability and willingness to work non-traditional hours, within a team environment.

          Supervised By:    Sales & Business Development staff

           Deadline:             Resumes and cover letters must be submitted by October 20, 2014 to:

 Contact:         Green Bay Packers
                        Attn: Human Resources
                        1265 Lombardi Avenue

                        Green Bay, WI  54304